Hispano Chamber Announces new President & CEO - Roberta Ricci

The Albuquerque Hispano Chamber of Commerce Board of Directors selects Roberta Ricci as its President & Chief Executive Officer.
Ricci brings a proven record of partnership-building and innovation as she takes the helm of one of the nation’s premier Hispanic chambers of commerce.
ALBUQUERQUE, N.M. — July 13, 2026
The Board of Directors of the Albuquerque Hispano Chamber of Commerce (Hispano Chamber) selects Roberta Ricci as its new President and Chief Executive Officer effective July 20, 2026. Ricci succeeds Ernie C’de Baca, whose leadership strengthened the Hispano Chamber’s role as one of the nation’s premier Hispanic business organizations and advanced its mission of supporting New Mexico’s business community. Ricci’s appointment marks a new chapter of leadership focused on expanding economic opportunities and strengthening businesses throughout the state.
"Having just celebrated 50 years of the Albuquerque Hispano Chamber of Commerce's positive impact on the community, we look forward to Roberta leading our Chamber into its next chapter with vision and strong commitment to our business community," said Casey Anglada DeRaad, Chair of the Hispano Chamber's Board. "She deeply understands our members' needs and has a proven track record of building the meaningful relationships that create lasting impact."
Ricci has served as the Hispano Chamber's Chief Experience Officer (CXO) for the past four years, where she has played a key role in increasing revenue, enhancing member engagement, developing strategic partnerships, and elevating the Hispano Chamber's programs and events. Her extensive experience in community engagement, nonprofit leadership, and business development has helped position the Chamber as one of New Mexico's leading advocates for the business community throughout our state.
“I couldn’t be more excited to see Roberta Ricci continue the important work of the Hispano Chamber,” said Ernie C’de Baca. “She knows this organization, understands our mission, and has dedicated her career to creating opportunities for businesses and our community. I have every confidence she will lead the Hispano Chamber to even greater success, and I look forward to seeing all that she and the team will accomplish together.”
As President and CEO, Ricci will lead the Hispano Chamber's strategic initiatives to support entrepreneurs and small businesses, advocate for pro-business policies, strengthen partnerships with public and private sector leaders, and expand opportunities for businesses of all sizes throughout the Albuquerque region and across New Mexico.
Prior to joining the Hispano Chamber, Ricci served as Executive Director of the National Hispanic Cultural Center Foundation, where she led all operational and strategic functions of a $1M+ organization and built a powerful reputation for driving collaboration, strengthening community partnerships, and designing innovative cultural and educational programs while expanding donor support and elevating its national visibility and impact.
"I am honored to serve as President and CEO of the Hispano Chamber," said Ricci. "For five decades, the Chamber has been a champion for Hispanic and small businesses. I look forward to working alongside our members, board of directors, community partners, and elected leaders to continue building a stronger, more inclusive economy where businesses of every size can thrive."


